Argentina - Men and Women Underwear and Lingerie Sector - Market Research

This market research analyzes actual and future situation in the Underwear and Lingerie sector. The market research shows the marketing strategies and the market shares for the key players, from the producers and manufacturers until the final outlets such as own stores, franchising shops, supermarkets, wholesalers, and street salesmen.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

The Competitors Market Research Series by CLAVES (C) are written by senior marketing and management consultants, and focus on market structures, strategies, attitudes and behaviours, competitive forces and actual & future perspectives on the most interesting and attractive sectors.

Basic information is gathered from field research thru in-depth personal interviews with key management from main companies, customers, suppliers, distributors and retailers into the sector. Also other documental information is obtained in public sources, as well as in private databases.

The report latest edition is November 2004, with 142 pages, 84 tables nd graphics, 34 companies are included and is offered in text (hard cover) with digital version as optional.

The report was developed by Claves in Buenos Aires, Argentina. Language is spanish.

You may order just the hard cover and as optional, the hard cover plus digital version in CD. For this option, please send us a mail from the Contact Section.

You may see in the attach the main index. The language of he report is  spanish. Translation of the report is an option to be quoted by separate. If you wish a quote for this option please send us an e-mail into the Contact Section.

If you have interest in an updating of this report please contact with us.

Some companies included in this report are the following: